CATALOGS & DATA SHEETS
From scratch is our forte. Anyone can rehab an
existing. It’s the copy writing, the digesting and translating
Engineering’s knowledge, transforming it into something that your
customer will want to specify once we have told him your story.
Features and benefits!
And we like to work directly with your engineers: fact
gathering, selecting samples for photography, preparing dimensional
drawings for reproduction, and managing the printing. So, if you so
elect, all you have to do is approve the final result.
PUBLICITY
Almost-free advertising. Trade publications look for
honest new products to present to their readers. We know how to present
your products in an appealing and technical way, in interesting black
& white and color.
Perhaps the product may warrant a press conference
and/or feature article action. We can conduct conferences and ghost
write product articles for you.
SPACE ADVERTISING
Yes, we do ads. We produce ads from quarter page black
& white to full color covers.
DIRECTORY ADVERTISING
This is really mass distribution cataloging and should
not be confused with space advertising. Directories are used to get to
those who have the need and are looking for a solution whereas space
advertising is used to create an awareness or a need.
DIRECT MAIL
Rifle shots to known prospects. . . maybe even your own
customer list. We create pieces and produce programs. Excellent way to
address niche markets, strengthen awareness, co-op with your
distributors.
SALES PROMOTION
More than hats and whistles. We devise integrated
programs so your product and company identity are enhanced.
TRADE SHOWS
We counsel about booth design, graphics, scheduling,
selling in the booth, why go in the first place. We produce stunning
but economical portable graphics.
AUDIOVISUAL
Sight and sound showing and explaining your product or
idea, packaged in slides or video so many can see the show many times.
We create and write these from scratch, doing most of the work for you.
Then, professional production.
MARKET RESEARCH
We do practical research, not the megabucks kind.
It’s affordable and just accurate enough to allow you to make some
money earning decisions.
MARKETING STRATEGY
Ideas, programs. We counsel from V.P. of Marketing and
Sales experience gain in the Electronic OEM. Pick our stuff.
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